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Finding Creative Success

Finding creative success is a weekly podcast where Matt Peet interviews successful visually creative entrepreneurs to learn what drives their success and what can be learned from their success. The guests will be people who have found success in their field whether it is photography, graphic design, videography, or motion design. Matt Peet studied Graphic design with an emphasis on photography in college and runs a startup video production company so he wants to interview people who have similar skill-sets and are truly finding creative success.
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Now displaying: July, 2017
FCS 059: Niching down for success! 0
Jul 31, 2017

This week I wanted to talk to you about something that has been bugging me this week. Niching down. This is huge in business because it allows you to define your audience an you can do that by injecting your own personality into you brand. Defining your audience is something we have talked about a few times on the podcast because it is that important. Find out what you love doing, then find out who you love doing it with so you can target that specific type of person in any marketing and advertising. If you love shooting music videos for rock and roll bands only then you can better market to those people instead of just taking any work that comes your way because it pays. If someone tells you not to niche down because you will lose money then thank them for their advice and go do the exact opposite. Once you get known for 1 (ONE!) thing then you can make bank. Don’t take headshot jobs if you want to be a wedding photographer. Find a headshot photographer that you can refer it to so you get to build relationships and some reciprocity never hurts. Throwing a wide net for jobs works in the beginning because it allows you to find out what you love to do but once you figure that out, hammer into that with everything you have!

FCS 058: Stacy Pearsall talks about recognize your strengths,figure out what clients are your clients, and not stressing so much! 0
Jul 24, 2017
Stacy L. Pearsall got her start as an Air Force photographer at the age of 17. During her time in service, she traveled to over 41 countries, and attended the Military Photojournalism Program at S.I. Newhouse School of Public Communications at Syracuse University. During three combat tours, she earned the Bronze Star Medal and Air Force Commendation with Valor for combat actions in Iraq. Though disabled and retired from military service, Pearsall continues to work worldwide as an independent photographer, and is an author, educator, military consultant, public speaker and founder of the Veterans Portrait Project. Presently, Pearsall’s work is featured in a joint exhibition, “The Face of Battle, Americans at War 9/11 to Now,” at the Smithsonian National Portrait Gallery.
 
Pearsall was one of only two women to win National Press Photographers Association (NPPA) Military Photographer of the Year competition, and the only woman to have earned it twice. She's been awarded the Carolinas Freedom Foundation Freedom Award, honored with the Daughters of the American Revolution Margaret Cochran Corbin Award, lauded by the White House as a Champion of Change, and holds an honorary doctoral degree from The Citadel. Pearsall has served as a nominating juror for the Pulitzer Prize and held a presidential-appointed board member position for the NPPA. She’s held a position on the advisory board of the School of Humanities and Social Sciences at The Citadel since 2009.
 
While transitioning out of military service in 2008, Pearsall purchased the Charleston Center for Photography (CCP). She grew the once grass roots photo club into a reputable brand for photography education, studio rentals, fine art print labs and gallery under one roof. As CCP grew, so did her personal endeavors with the Veterans Portrait Project. In order to pursue her personal project full time, Pearsall sold the CCP in the fall of 2013.
 
The PDN “Personal Project” award-winning series Veterans Portrait Project (VPP) began while Pearsall rehabilitated from combat injuries sustained in Iraq. Spending hours in VA waiting rooms surrounded by veterans from every generation and branch of service, Pearsall was compelled to honor and thank them in the only way she knows how, photography. Pearsall has traveled coast to coast documented roughly 6,000 veterans in over 100+ engagements in 27 states, hosted numerous community-based exhibitions showcasing veterans from their respective hometowns, and took part in a USAA sponsored YouTube docu-series of her adventures on the road. In honor of the 50th anniversary of the Vietnam War, and those who fought valiantly, several VPP images are displayed on the walls within the Pentagon.
 
Between her photography, teaching and speaking engagements, Pearsall completed her first photography book, Shooter: Combat from Behind the Camera, which received worldwide praise as "A book of the highest levels in the annals of combat journalism." And her second book, A Photojournalist's Field Guide: In the Trenches with Combat Photographer Stacy Pearsall, is "A must have for every aspiring photographer out there, and even pros can pick up a few new tricks to help them become better photographers."
FCS 057: Michael Gebben talks about Massive Imperfect Action, Working in your sweet spot, & doing free work! 0
Jul 17, 2017
Michael has been an influence on my life for years now. He has shot video for Tony Robbins, Events on Necker Island, Jonathan fields, and many more! Michael is all about taking massive imperfect action and you can find out more about him at Takemia.com!
 
Michael is also an inspirational speaker who has reached thousands of people and I am excited to bring him on the show to share his expertise with you! 
FCS 056: How to set up your pricing and break down your payments! 0
Jul 10, 2017

Prices is always something Creatives struggle with so I am here to help you determine how you should decide what to charge and when your clients should pay you so that you have healthy cashflow.

FCS 055: My top 5 lessons from a year of learning from the best! 0
Jul 3, 2017

My top 5 tips from this year. 1 YEAR of podcasting and learning from some of the best minds in the industry! with over 10,000 downloads, time has gone by so quickly and I hope it helps out thousands and thousands more!!

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